While football fans up and down the country toast Leicester City’s success in winning the Premier League, homeowners in this area should be hoping AFC Wimbledon can emulate the Midlands club’s achievement.
It’s been calculated that Leicester City will earn £170m from the club’s against-all-odds title triumph.
At the start of the football season, Leicester were 5000/1 outsiders to win the Premier League. But the club’s first top flight title was confirmed on Monday after London rivals Chelsea and Tottenham Hotspur drew 2-2.
Winning the Premier League title has handed Leicester City around £90m in prize money plus entry into the UEFA Champions’ League. This will add around £40m to the club’s bank balance – even if star striker Jamie Vardy and the rest of his team-mates exit the European competition without winning a game.
But it is not just additional TV and sponsorship revenue that is benefitting the city of Leicester.
Over the past five years, there has been a significant correlation between Leicester City’s success on the football pitch and the average cost of a home near the club’s King Power stadium.
In 2012 – the year Leicester City finished ninth in English football’s second tier – the average cost of a residential property in Leicester city centre was £108,758, according to the Land Registry.
The following year, when Leicester City finished sixth in the Championship, the price of property in the centre of the city climbed 0.9% to £109,789.
However, in 2014, the year Leicester City won the Championship, the average price of a home in the centre of the city hit £114,657.
That figure climbed a further 0.4% in 2015, the year Leicester City finished 14th in the Premier League, and is now £123,694 – 7.5% higher than this time last year.
And it’s not just homeowners in the East Midlands who benefit from sporting success.
When Blackburn Rovers were crowned Premiership champions in 1995, the average price of flats in the east Lancashire town jumped 362%, from £7,950 to £36,750.
We acknowledge AFC Wimbledon have some way to go before the club is playing in the Premier League, but we wish The Dons every success in the upcoming promotion play-offs.
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